SNSD is 10 years old!!! The group debuted back in August 2007 and has since become of the biggest and well-known groups in the KPOP industry. Fast forward 10 years, the group (just a few hours back) dropped their 6th studio album and title tracks, Holiday (which I have already written a review for) and All Night!
All Night is a fantastic mix of past and present. The verses of the song give off a retro sound, which reminds me of the 70s and 80s at certain parts. The chorus brings the more recent musical elements, in my opinion. The chorus resembles pop songs that could have been released in the past few months or years. The mix is very interesting as it does give you a feel of how music has travelled through time. The song is quite catchy and attractive. I love the various tempos that the song goes through, from upbeat to more slower sections. The raps and the vocals fit well with the song, but they don’t seem to bring that impact that the song needed. That doesn’t mean I am disappointed with it because I am totally digging the song. But I felt they could have gone that extra mile with the song. If we were looking at All Night and Holiday side-by-side, I think Holiday will win over All Night. But it is still a good song overall.
That retro vibe played well into the music video. Their outfits and the set just looks wonderful in the video. While they did shrink the screen once again, it did make a lot more sense for the retro concept they were going for. Most importantly, the video linked below features a documentary, which I am sure the girls are talking about what SNSD and their journey means to them. I like that approach, but I prefer the song to be in one block, rather it fading in and out. It just feels disjointed and looses the aesthetics of the song. But what makes me even happier is that ending where they bring the old footage of SNSD back, when there were 9 members. It’s beautiful and a nice trip down memory lane.
I will return once there is a full live version of All Night. Unfortunately, the cropped screen and the zoomed up shots means that I couldn’t see the full choreography. And that means I can’t really write about it. Possibly Sunday or next Thursday!
Song – 8/10
Music Video – 8/10
Performance – T0 Be Updated
Overall Rating – 8/10